I’m Natalia Juno, the founder of GiftTheGame. As someone passionate about sports in my community, I’ve seen firsthand how important access to equipment is. I’ve noticed so much slightly used gear go to waste, sitting lonely in the backs of closets as children quit sports or grow out of their gear, and I wanted to do something about it. GiftTheGame was created to collect and distribute sports equipment to those who could really benefit from it. My mission is simple: to give more people the chance to experience the joy and benefits of sports.

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​My aspirational goal is to provide sports equipment not just to communities nearby, but to children in Cuba and Mexico who have very limited resources. My family heritage is Cuban and I would love to connect with communities on the island to supply kids with the right equipment and to pass on my love for sports.